Orange Corp Comes up with New Platform for Aspiring Models

Orange Corp is one among the leading Venture Capital companies under the Limited Partner Category having own integrated Management Consultancy Wing with establishments in nearing 30 countries. Over the years, the Company has diversified from investments in Artificial Intelligence (AI) plug-ins contributing to automobiles, pharmaceuticals, FMCGs, production studios to media & entertainment.

The foreign multinational being is headed by Indian origin CEO & Managing Partner  Debasish Dutta.

For the past couple of years investments have been made by the company in Hollywood cinemas either directly or through consortium arrangement and as production house similar in line to any funding arrangement for an organized industry. This includes approval of budgets, finalization of cast, execution team and the disbursement of funds. Films like ‘Sully’ starring Tom Hanks, ‘The Imitation Game’ starring Benedict Cumberbatch are worth mentioning from the list.

Needless to say, this is a unique approach for the media & entertainment industry to get funded by Venture Capital companies, also bringing in the requisite expertise of effective use of resources. It is required to be mentioned that although there is growth in the industry in terms of revenue generation the total number of productions for movies remain almost flat during the past years being 705 for 2015, 736 for 2016 & 724 for 2017.

The company has plans to invest in media & entertainment industry in India, in line with its foreign exposures.

modelsmust.com is an Orange Corp initiative promising a comprehensive online platform for the educational benefits of Indian women working or willing to work in this glamor industry which was not in existence even until recently. This marks the entry of Orange Corp into India and its investments going forward. This is the much-awaited platform and need of the hour for all aspiring as well as professional models, because currently there isn’t one valid source of comprehensive modeling related information.

modelsmust.com provides these highly sought-after industry tips and tricks, tried and tested by professionals for the benefits of existing and potential models. This is designed for establishing a completely unbiased database and forum which will be beneficial for both models and ad agencies or agents for getting projects and contacts.

Debasish Dutta said: “The notions girls come up with are quite unimaginable. And by the time they realize their mistakes, a couple of years are already gone – years that are very crucial for a model’s career span and there are chances of landing up into wrong hands. We hope our platform proves to be fruitful for models and helps in increasing their understanding. At least, they’ll be able to make informed decisions.”

This invaluable resource, carefully prepared by industry veterans, can be accessed through their website modelsmust.com and Facebook page, which already have a very rich array of information for models. New topics are added regularly on essential subjects in the field of modeling. Started just a year back, the platform has received overwhelming response from users.

Most importantly, the access to the forum and database are going to be a gamechanger. In India contacts and recommendations are rampant, with many candidates being selected because of who they know. Girls who are new to the industry especially have to face numerous hurdles because of their lack of contacts. However, this will change once models are able to upload their portfolios to the secured database of the website which can only be accessed by ad agencies or modeling agencies after thorough scrutiny and security check. The platform assures of full background checks of these agencies to avoid placing the information in wrong hands. It is also a paid service for them, while for models creating profiles is free.

Anyone looking for work and contacts can post her portfolio which can be viewed by authentic agencies. They may directly contact the model or may also post their requirement in the forum with job details and prerequisites. Interested models can then respond to the thread to contact with the agency, which can then choose candidates according to merit and call the shortlisted candidates for auditions. The process is simple, fair and pretty straightforward.