Tips to Get More Twitter Followers - A Guide for Everyone

Every marketer regardless of the experience in social media promotion is looking for effective Twitter follower count increasing hacks. However, if you are actively using Twitter, you already know that getting people to follow your profile is not easy. To increase the number of followers, you need to have a Twitter promotion strategy.  

The social media influencers claim that it is not too difficult to get Twitter followers. They say that just by using some simple and straightforward tricks, you can get a huge number of Twitter followers within a short time.

If you think that all your social media efforts should be focused on Facebook, you need to know that Twitter is one of the top social platforms even today. Over 300 million people use this platform for the purpose of social promotion. Those, who are looking for global approach within a short time, must create a strategy for Twitter promotion.  

So, what should you do to get more followers on this platform?

Optimize Your Profile

The Twitter promotion campaign should begin with your profile. You need to have a look at the Twitter profile carefully before getting started with the promotion strategy. You need to find out whether your profile is complete for promotional purpose or not.

This social platform has recently gone through a redesign. This has changed some of the aspects of the profile. This is why you need to see whether you have a complete Twitter profile which can generate interest of the users.

An incomplete Twitter profile can be damaging to your promotion campaign. If you are trying to add value to your brand through Twitter, you need to have an impressive Twitter profile.

Your profile picture is one of the essential elements of your Twitter profile. It does not only appear at the top of your profile, it attracts people to the profile as well. This is why – you must pay attention to the image that you are uploading as a profile photo.

So, when you are uploading a picture make sure that it represents your brand. Whether you are uploading your own image or the brand’s logo, you must pay attention to the clarity.

Remember that the most important aspect of the image must be in the middle. Due to the Twitter DP format, the edge of the photo will not get displayed. Therefore, you need to select the image carefully.

Once you have taken care of the profile photo, you need to pay attention to the profile bio. You need to make sure that your profile bio is complete and gives out all the required information about your brand or your career.

Since you have only 160 characters to explain yourself, try to offer a snippet of your brand. People must have an idea about what they can expect from your profile. They need to understand which business you are in just by looking at your profile bio.

When you are creating the Twitter bio, make sure to use a hashtag. This will help people find your Twitter profile.

Get Connected

The social media trends 2018 have made it clear that engagement is the main objective of a social promotional campaign. Follower count can be considered as vanity metrics. How many followers you have would not matter unless, you have the use of the follower count.

This means if you are not being able to turn the followers into positive customers, your follower count does not mean anything. This is why – you must make it a point to pay attention to the engagement factor.

How well are you conversing with your followers? Most of the brands are paying attention to the engagement rather than follower number. You too should do it.

Millions of followers might be good for your ego. But, if these people don’t consume what you post, your promotion effort will not yield results. If you think a large number of followers will get you better engagement, you are mistaking.

There is no connection between the follower number and users’ engagement. So, you need to create a separate strategy for the users’ engagement.

If you have no idea about the tricks to improve engagement, start with sharing contents. This is a great way through which you can build trust. However, you should not stop there. Once you find that your followers are sharing your contents, you need to take a step forward and try to interact with them.

Leaving comments or replying to the comments can be effective in building users’ trust.

If you take statistic seriously, you will be delighted to know that more than 45% buyers have stated that brand engagement has been the key element which drove them to purchase from the brand.

The best thing about Twitter is – getting engaged with the users is easy here. If you want to increase engagement, you can start from today. Many Twitter users take advantage of the live chat option to get better engagement. Also, re-tweeting can help you get engagement. Once the users see that you are re-tweeting their tweets, they will do the same for you.

Another effective tip is to use hashtag while replying to the comments. This will help people get a glimpse of the conversation.

Be Active

Now, this is important. Most Twitter users create their profiles, use then vigorously, and then forget all about them for a couple of months. Then again they come back with regained interest. This can be damaging for your brand image.

You must have a calendar for posting. Usually, marketers use the daily calendar for the Twitter posting. You can have a weekly calendar as well.

Every day you must post minimum three times and maximum fifteen times. You must include original tweets, quotes, and re-tweets in this schedule. For this, you need to create a calendar.

Now, when you are tweeting 15 times a day, you might struggle to craft the right tweet. This is why you must find the influencers in your niche and share their contents.

Lastly, timing is an important part of the Twitter promotion campaign. Daily posting will not help, if you don’t post at the right time. Here you need to use the demographics of your followers. When they come online important. Therefore, try to post when your followers can see your contents.