Yoast SEO – The Importance, The Benefits, The Need

Well, Wordpress is the happy website building medium which everyone is using lately. The fact is Wordpress comes with countless benefits. Also, Wordpress helps in getting important plugin’s. However, here the question is what – if you don’t know anything about optimization. What if you don’t have money to hire a SEO expert? What if you don’t know where to go to optimize your website? The simple answer is – you would have to rely on your own knowledge and skill. This is where Yoast SEO Wordpress plugin come into effect.

According to the SEO experts Yoast SEO Wordpress plugin is the best possible features for the aspiring marketers. It offers countless configurations to make your optimization strategy effectively easy. If you look at it from the SEO point of view, you will see that with this single plugin you can accomplish a lot. Because Yoast comes with content analyzing features you will be able to monitor the performance of each piece of content which you post.

From managing meta keywords to XML sitemap up, you will be able to perform all the complicated tasks through this plugins.

This Yoast SEO Wordpress tutorial will give you a glimpse of all the beneficial features of the plugin, so that you can make the best out of using Yoast.

XML Sitemap Up

If you are looking for the best Yoast SEO Wordpress plugin feature. This is the one. It is because - this offers you the assisting hand which will make your optimization effort effective.

Success depends on discipline and organizing. XML sitemap gives you the chance to organize your SEO effort. An important part of the organizing success depends on XML sitemap. Changing XML setting is an easy task. This feature serves as the dashboard of your site. From now on keeping your Wordpress site properly organized will be an easy task.

Automatic XML Sitemap Submission

Yoast SEO sends the sitemap to Google search without any manual effort. This feature helps the search engine to stay updated about your website. Each time you change your content or a design, the change will automatically be listed to the search engine’s index.

The XML sitemap when used properly can do miracle for the optimization purpose of a website.

Custom Meta Description and Headline

Often it is the headline which makes or breaks a piece of content. What works for an email, does not work for SEO. This is why Yoast comes with the luxury of writing different headlines for different purposes. You can segment the headlines for the purpose of SEO and reach to make your task easy. Additionally, you can write custom meta description for the pieces of contents you post. This is going to help you target the keywords for promotion. Also, through the meta description, you can attract people’s attention to your website page.

Analyze the Keyword Density

The biggest problem which marketers or the bloggers face while crafting contents is the risk of keyword staffing. Monitoring keyword density is not easy. This is why more than often, bloggers end up staffing a blog post with keywords. With Yaost this problem will get solved. With Yoast SEO Wordpress plugin, you can easily monitor keyword density of contents. The plugin will remind you whether you need to change the content. It will also point out whether you must add some keywords or erase some of the used ones. This is one useful feature which can make your content writing effort a success.

Page Redirect

This is a great feature which helps marketers to optimize a web page easily. Sometimes marketers update a web page or site content, yet, the old page keeps getting traffic. In such a case, redirect option comes handy. With Yoast SEO Wordpress plugin you can get your website redirected to the new updated page.

Permalink Change

With Yoast you will be able to change the permalink. You will be able to access some important direct functions. This gives you the power to manage your website, by slugging the posts and web pages. Also, you will be in control of the links.

There are countless wrong links out there. Web world is loaded with such links. Now, with Yoast, you can fix these links and make your website effective for proper optimization.

Using this feature you can get clean and proper website link. Even if someone adds something additional at the end of the link, with the help of Yoast, you can take care of it. A clear web link is essential for SEO as well as for the readers’ understanding.

Bulk Edit Option

Yoast is valued because it offers a bulk editor which can be used for various purposes. If you have implemented Yoast late in your SEO effort and you have loads of contents posted already, you would be faced with the challenge of editing them for the SEO purpose. Thankfully, Yoast’s editor can be used for this purpose. You can use it to edit bulk number of contents on your website. You can get your contents SEO ready with this feature.

However, here you need to understand one important fact. In case, you have loads of contents posted already, if the number is too vast, even with Yoast editor, you will have to devote a lot of time for the purpose of editing the contents.

Therefore, use this feature for the purpose of editing the priority pages including service and product. Or, if you have articles or blog posts which you want to use for reposting, you can use the editor to get them ready for posting as well.

Lastly, when you are setting up your Wordpress site, you need to set a goal in Google analytics. It is essential to monitor the number hits per day. You need to analyze how many of the hits have been converted into positive leads.

Traffic means nothing if you don’t get to sale your product or service. This is why setting an analytics goal will serve you in your optimization journey.